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Lego bets on Pokémon as war threatens higher costs

visibility comment0 event March 10, 2026 timer 07:54

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Lego is bracing for higher energy and raw material costs as oil and gas prices rise amid conflict in the Middle East, its chief executive said, as the Danish toymaker looks to spur growth with interactive ‘smart bricks’ and Pokemon tie-ups.

#News #Lego #Oil #USA #Toys #Reuters #Newsfeed

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