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By Rodrigo Santos Andrade
Gen Z wants the ’90s back, but it’s selective nostalgia | Engagement Party
visibility comment0 event July 24, 2026 timer 07:00
The ’90s are everywhere these days — clothes, music, TV — and brands are doing everything they can to capitalize on the revival. Audie and Ari explore what’s driving the modern fascination with a decade they lived through, what Gen Z’s rose-colored glasses get wrong about the era, and what they wax nostalgic for (mix tapes!). Plus, comedian Rob Anderson joins Audie to discuss why nostalgia is so damn funny.
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00:00 Nostalgia for the ’90s has gripped the culture. What’s behind it?
0:40 Retailers are trying to cash in, and The Gap is at the top of that list
2:05 Are people nostalgic for the ’90s, or are they just craving an analog life?
5:36 Even MAGA is on the ’90s nostalgia train
7:02 Speaking of The Gap, they’re not entirely nailing it — what’s with the happy stripe mesh?
10:00 Ari does a trust fall and reveals his own ’90s style
10:49 Not all the revivals are wholesome. Smoking is in again?
13:26 Audie and Ari reveal their ’90s touchstones and AOL screen names
17:20 Audie interviews comedian, writer and nostalgia culture creator Rob Anderson
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