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By Rodrigo Santos Andrade
She’s Next: How Visa is Empowering Women-Led Businesses in Pakistan | Business Matters | Dawn News
visibility comment0 event December 18, 2025 timer 08:37
In this episode of Business Matters, we explore the impact of Visa’s She’s Next program and how it is helping women build and scale businesses in Pakistan. Umar Khan, Country Manager for Visa Pakistan, joins us to explain the vision behind She’s Next, why digital payments matter for women led enterprises, and how Visa is supporting the next generation of entrepreneurs. We are also joined by Sadaf R, cofounder of Code School, who shares her journey, the challenges of building a tech focused education startup, and how She’s Next has shaped her growth. Together, they unpack what it takes to empower women, create opportunity, and strengthen Pakistan’s entrepreneurial ecosystem.
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