Why Context Engineering is the Future of Business | #AllAboutAI Episode 14

0 January 29, 2026 23:30

Acquiring customers is hard, but retaining them is the real test. On Mint’s series with @salesforce, leaders as they explore the industry’s shift from "prompt engineering" to "context engineering"—leveraging deep customer history and emotion to power smarter AI agents. Learn how tools like Agentforce enable companies like Air India to resolve over 90% of queries automatically while empowering human agents to handle complex emotional tasks. The panel discusses the future of personalised service, from video-generating AI to assistants that anticipate your needs, proving that context is the key to loyalty.

Watch Episode 14 where Abhishek Singh, Deputy Editor, Mint is joined by Prasad Raje, SVP, Product Management, Service Cloud, Salesforce, Deepu Chacko, VP, Solution Engineering, Salesforce India and Aditya Singh, VP, Product Management, Service Cloud, Salesforce.

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Tags: Mint